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Demand response for commercial accounts

A demand response programme pays a commercial site for load it can verifiably remove when the grid operator calls, and the payment is settled against a baseline rather than against the load the site believes it can shed. The commitment is a measured quantity of megawatts for defined hours, delivered through an intermediary that holds the market contract, so the questions that decide the outcome are metering, baseline and notice.

Advisor-assisted purchasing. Options and terms depend on your location and requirements.

By Spencer James, HighGround Exchange · Updated · Sources & methods

Demand response is a capacity product, not a cheaper rate

A supply contract prices the energy a site consumes. A demand charge prices the peak the site sets on the utility's system. Demand response prices something else again: the availability of a reduction at a moment the grid operator chooses. The three sit on the same meter and answer to different rules, which is why a site can carry a well-priced supply contract, an expensive demand charge and a demand response enrolment that pays it for capability nobody called on. The payment is for being available inside a defined window, not for the energy saved, and the energy saved is not the test of whether the commitment was met. What is tested is the difference between the load the site would have carried and the load it actually carried, interval by interval, during the event. Nearly everything difficult about demand response follows from that sentence.

The contract is with an intermediary, never the grid operator

In every market the site is not the market participant. ERCOT pays the qualified scheduling entity that submitted the winning offer, not the building. PJM pays its members, which it calls curtailment service providers, and those providers pay the end-use customer under a private contract. ISO New England settles with a qualified market participant that holds the registered resource. CAISO requires a demand response provider agreement and a scheduling coordinator before a load can bid at all. The programme rules therefore set the ceiling on what is possible, while the intermediary's contract sets what the site actually receives, what it must prove and who carries the risk of a shortfall.

  • The committed quantity in megawatts, and whether it varies by season or time of day
  • The baseline method, who calculates it, and what happens when the site's normal load shifts
  • Notification window, maximum event duration, and the number of events the product permits
  • Test obligations, including unannounced tests, and who is present for them
  • What a shortfall costs: a reduced payment, a de-rating for future periods, or a charge
  • Whether the site can decline an individual event, and what declining costs

ERCOT: emergency response is bought by term and paid for availability

ERCOT's Emergency Response Service is procured rather than subscribed to. ERCOT selects offers submitted in response to a request for proposal and pays the winning qualified scheduling entity a capacity payment for making resources available for deployment. The trigger is specific: ERS may be deployed as an operational tool when physical responsive capability falls below 3,000 MW and is not projected to recover above 3,000 MW within thirty minutes of Non-Spin deployment, and ERCOT may also deploy it at EEA Level 3. Two products exist by ramp rate — ERS-10 must complete its ramp within ten minutes and ERS-30 within thirty. The term is short and seasonal. The technical requirements for the summer 2026 term run from 1 June to 30 September 2026, and the preceding winter term ran from 1 December 2025 to 31 March 2026, with its resettlement still being posted in October 2026. Offers are made per standing Time Period, with a megawatt quantity and a declared maximum base load that may differ between periods. After a release instruction the resource has ten hours to return to a condition that lets it meet its obligation again — the clause operations managers underestimate, because the curtailment ends when ERCOT says so and the recovery is the site's problem.

PJM and ISO New England: the commitment lives in the capacity market

In PJM, demand response is a voluntary programme in which retail customers are paid for reducing load when PJM requests it during high prices or a threat to reliability, with payments flowing through curtailment service providers. The quantity a site helps clear is bought in the Reliability Pricing Model, whose base residual auction is held roughly three years before the June-to-May delivery year; just over 8,000 MW of demand response was offered into the 2026/27 auction on an installed-capacity basis, essentially unchanged from the year before. In ISO New England the equivalent route is the Forward Capacity Market, where a demand resource is qualified for a commitment period and must maintain that qualified capacity, respond within its registered parameters and meet the metering and verification requirements, with financial consequences if it does not. The difference from ERCOT's seasonal service is the horizon. A multi-year capacity commitment is made against a site whose production plan, occupancy or equipment may not survive the term, so assignment, exit and change-of-quantity terms deserve more scrutiny than the headline quantity. A capacity obligation is also not a promise to shut the building down: it is a promise to deliver a verified reduction, which is why the next section is the one that decides whether the promise is kept.

The baseline is the product, and it decides the payment

Performance is calculated as a baseline minus what the meter recorded. The baseline estimates what the site would have consumed in that interval had there been no event, so the payment rests on a counterfactual. ERCOT publishes seven default baseline types in its Demand Response Baseline Methodologies document; the qualified scheduling entity selects one from those ERCOT offers, that selection then applies across every Time Period and Contract Period of the term, and some types need at least twelve months of interval history before ERCOT can model the load at all. Under the maximum-base-load method the availability factor is computed from the average fifteen-minute load during the committed Time Period minus the declared maximum base load. A baseline is a description of a building's normal week, and it goes stale. A site that adds a line, loses a tenant or changes shift is measured against a past that no longer exists, and the error runs in whichever direction hurts. Do the arithmetic on your own interval data before signing: take the ten most comparable weekdays, average the load in the hours you would be called, subtract the load you can credibly shed in those hours without breaching a process, a temperature or a compliance limit, then repeat for a hot week and a mild one. The smaller result is the quantity worth offering. The larger one is how a payment reduction happens.

Metering, tests and the paperwork that has to arrive on time

A reduction is worth what the meter data can prove. CAISO requires ISO-certified revenue-quality metering and, for ancillary services, direct telemetry, so a load cannot simply report its own curtailment. ERCOT requires each submetered premise inside an ERS resource to be represented by a single unique meter identifier, and the qualified scheduling entity must submit meter data within thirty-five days of a deployment or an unannounced test; missing or invalid data can be treated as a failure to meet the performance requirement whatever the site actually did. Provisional substitute resources must pass an unannounced test before they count. The organisational version of the same trap is that the person who can curtail the load is rarely the person who holds the metering relationship, and the thirty-five-day clock does not care. Name an owner for meter data before enrolment rather than after the first event, and check that the utility or transmission distributor will release interval data for the specific meter identifiers in the resource.

Notice, ramp, and the operating limit that is not negotiable

Notice windows differ by product and are the first thing to hold against the site's process. A ten or thirty minute ramp is compatible with switching off chillers and raising a setpoint. It is not compatible with a batch that must run to completion, a cold chain that cannot drift, or a clean room whose pressure cascade cannot be interrupted. PJM publishes a thirty-minute notification exception guideline precisely because some loads cannot move faster, which is an argument for matching the product to the process instead of promising a number the operations team cannot deliver. Recovery is the other half of the same question. A resource released from an event has a fixed period to return to a state where it can meet its obligation again, and a site that has spent its thermal storage, chilled water or compressed-air reserve may need longer than the product allows. Curtailment capability is therefore not one number: it is a set of numbers by season, by hour and by duration, and the smallest of them is the one to commit.

What to send, and what this page does not do

This page explains the mechanism; it enrols nobody. The commitment itself is contracted with a curtailment service provider, a qualified scheduling entity or a demand response provider, and it is a separate contract from the supply agreement, frequently with a different counterparty. What a supply review contributes is the load analysis the rest of the decision depends on: the interval history, the load factor, the peak that sets the demand charge and the blocks that could be shed without harming the operation. A business that does not know its own load shape cannot size a commitment honestly, and an oversized commitment is worse than none because the shortfall is measured against the site's own baseline.

  • Twelve months of interval data per meter, or the longest history the utility will release
  • A site list with service addresses, account numbers and meter identifiers
  • The load blocks that can be shed, by season and by hour, with the duration each can hold
  • The process constraint: what cannot be interrupted, and how long recovery takes afterwards
  • Whether there is behind-the-meter generation, its nameplate rating and how it is dispatched
  • Who operates the building day to day, and who is authorised to commit it

PUT THE OPTIONS SIDE BY SIDE

Your comparison checklist

RouteWho holds the market contractWhat performance is measured against
ERCOT — Emergency Response Service, loadA qualified scheduling entity whose offer ERCOT selectedInterval load during the committed Time Periods against the ERCOT baseline the entity selected
ERCOT — Emergency Response Service, generationThe same qualified scheduling entityGenerator output and injection into the ERCOT system, not avoided load
PJM — capacity market (RPM)A curtailment service provider, a PJM memberVerified reduction against an approved baseline during a dispatched event
ISO New England — Forward Capacity MarketA qualified market participant holding the registered resourceQualified capacity maintained for the commitment period and delivered when dispatched
CAISO — proxy demand resourceA demand response provider working with a scheduling coordinatorMetered reduction offered into day-ahead, real-time or ancillary service markets
Spencer JamesFounder, HighGround Exchange
  • A person reads every request and replies within 24 hours.
  • Sending an inquiry does not place an order or commit you to anything.
  • Availability and terms get confirmed for your locations before anything is decided.

Common questions

No, and confusing them leads to the wrong decision. A demand charge is a line on the utility's delivery tariff that prices the highest demand the site sets in a billing period, and the site pays it. Demand response is a separate product that pays the site for being able to reduce load when a grid operator or programme administrator calls, and it is settled against a baseline rather than against the site's own peak. A site can lower its demand charge without enrolling in anything, and it can enrol in demand response without changing its demand charge — the two are measured in different windows for different purposes.

In practice, no. ERCOT contracts with qualified scheduling entities and pays them for making resources available; PJM pays its members, known as curtailment service providers, who then pay the retail customer under a private agreement; ISO New England settles with a qualified market participant; CAISO requires a demand response provider agreement and a scheduling coordinator. The site's contract is with that intermediary, so the intermediary's baseline method, payment formula, non-performance terms and exit provisions matter as much as the programme rules.

There is no single answer, because the qualifying quantity is set by the product and the market rather than by a universal site-size rule, and aggregation exists precisely so that smaller loads can be combined. What matters commercially is the repeatable reduction, not the nameplate load: a site that can reliably shed a modest block every time it is called is more useful than a larger site that can only do it once. Ask the intermediary what the minimum offer is for the specific product and time period before assuming the site is too small.

The treatment is set by the programme and the intermediary's contract, and it is rarely a single fine. ERCOT's protocols provide for payment reductions and suspension of qualification where a resource fails to meet its performance requirements, and missing or invalid meter data can itself be treated as a failure. Capacity-market routes typically de-rate the resource for later periods on the strength of its measured performance, which quietly shrinks future payments even where no separate charge is raised. The question to ask before signing is which of those three applies, and to whom.

They are separate agreements, and the energy a site does not consume during an event is not billed as energy — but read the supply contract before enrolling. Check whether it contains any term about curtailment, about capacity-related charges that assume a load level, or about the site's obligation to consume a minimum quantity. In markets where capacity is bought on the site's peak contribution, a change in how the site runs can also change what the following year's capacity obligation looks like. The demand response contract and the supply contract should be read together, even when different companies hold them.

Yes, and committing part is usually the right answer. ERCOT's offer structure allows a megawatt quantity and a declared maximum base load per time period, so the commitment can reflect a block the site can actually hold rather than its whole interval load. The discipline is to size the commitment to the reduction that survives a bad week: if the site can shed forty per cent of its load on a mild day but only half of that during a production push, the smaller figure is the defensible one. An oversized commitment is measured against the site's own baseline and shows up as a shortfall.

Interval data first, because the baseline is built from it — ERCOT notes that some default baseline types need at least twelve months of history before a load can be modelled at all. Then the site list with service addresses, account and meter identifiers, the controllable load blocks by season and hour with the duration each can hold, the operating limits that cannot be breached, the site's tolerance for short notice, and whether there is behind-the-meter generation with its nameplate rating. An intermediary that will quote a quantity without that data is guessing on the site's behalf.

No. Availability depends on the market the site sits in and on the utility territory serving it: the ISO and RTO programmes described here apply to loads inside those footprints, while municipal utilities, cooperatives and some jurisdictions run their own programmes or none at all. A site in a territory outside the regional market may have a utility-run option with entirely different rules. Check the programme map for the specific service address before treating any of this as available, and confirm it with the utility in writing.

Further reading

Provider and official resources for the relevant service categories. Product availability and terms must be confirmed for your request.

ERCOT — Emergency Response Service Technical Requirements & Scope of Work, June–September 2026 ↗ERCOT — market notice W-A101926-01, ERS resettlement under Protocol §9.14.5(2) ↗PJM — Demand Response ↗PJM — 2026/2027 Base Residual Auction report ↗ISO New England — Demand Resources ↗California ISO — Demand response ↗

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